Now hiring! Soybean Seed Marketing Manager - Research Triangle Park, NC

RTP, NC

We are looking for a Soybean Seed Marketing Manager to join our Agricultural Solutions team in RTP, NC.

Welcome to BASF

We are BASF in Agriculture and everything we do, we do for the love of farming, and the biggest job on Earth. We are an internationally successful company of the BASF Group. Our solutions are purpose-designed for different crop systems. Connecting seeds and traits, crop protection products, digital tools and sustainability approaches, to help deliver the best possible outcomes for farmers, growers and our other stakeholders along the value chain. With teams in the lab, field, office and in production, we do everything in our power to build a sustainable future for agriculture.

#ForTheLoveOfFarming #TheBiggestJobOnEarth #AgEmployerOfChoice

Here you can gain more insight into our Vision at BASF Agricultural Solutions!

As a Soybean Seed Marketing Manager - Research Triangle Park, NC, you create chemistry by...

• Developing and implementing soybean seed business plans for assigned brands, market segments, and manage the day-to-day operational business under direction from the Head of US Seeds Portfolio Management.
• Developing market introduction plans for new soybean germplasm launch with a focus on market development and implementation of positioning, messaging, and value proposition.
• Collaborating with Trait Marketing on building launch plans and pre-launch activities for the SCN trait to be introduced in 2028/29
• Developing and updating product concepts detailing mid- and long-term strategies for assigned brands and crop segment.
• Monitoring, recording, and reporting events occurring in assigned markets, including collecting and recording of marketplace intelligence related to competitors, their products, and marketing programs; trends, threats, and market opportunities; customer expectations; and any other events/activities potentially affecting opportunities for BASF to successfully implement business plans.
• Managing assigned brand(s) through forecasting, pricing, and profit management by coordinating a balance between short-term operating results and long-term market share development.
• Coordinating with other key internal and external groups to ensure product-related plans are implemented.
• Striving to consistently motivate the BASF sales force and channel partners by keeping them informed about products, product performance, and our go-to-market strategy.
• Actively participating as marketing representative on Project Teams, providing input for justification, approval, development, and introduction of new projects for commercialization.
• Participating in the development and implementation of industry insights and messages that are impactful for the BASF organization in working with our customers to identifying market and sales opportunities for BASF soybean solutions.
• Serving on a cross-functional team focused on preserving and increasing BASF’s market presence in the corn and soybean crop system.

If you have...

• Bachelor’s Degree in Business, Agronomy, or a related field; MBA is a plus.
• At least 10 years of marketing, sales, and/or technical support experience.
• Row crop seed business experience in marketing and/or sales is preferred
• Business acumen and ability to strategically analyze global reaching factors and summarize into concise, creative plans to reach financial goals.
• Able and willing to travel up to 25%, primarily domestically.
• Must be willing to live in Research Triangle Park, NC
• A minimum of 10 years of experience within the agri-business industry.
• Broader experience across industry segments including understanding of the soybean seed and crop protection markets.

Create your own chemistry with you@BASF

At BASF, you will have the chance to do meaningful work towards building a more sustainable future. In addition to competitive compensation and benefits, BASF provides you with access to a wide range of elements to help you be your best. It’s what we call you@BASF. We are committed to providing benefits, programs, and opportunities that support our employees’ overall well-being, personal growth, and a safe, collaborative, and inclusive work environment.

Just some of the many benefits we offer include:

• Flexible work arrangements whenever possible
• Highly competitive retirement savings plan with company match and investment options
• Well-being programs that include comprehensive mental health support for you and your household family members
• Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
• Back-up child and elder care with discount programs for families of all ages and stages
• Mentoring and career development opportunities that allow you to share, learn, and thrive
• Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
• Employee crisis support for when the unexpected happens
• Access to our BASF wine cellar, employee discounts, and much more!

About us

BASF Agricultural Solutions is a trusted partner to the agricultural industry, delivering innovative and sustainable solutions that help farmers succeed across a wide range of cropping systems. Across North America, our teams work together to address some of agriculture's most important challenges while creating value for customers, communities, and the environment. At BASF, you'll find opportunities to grow your career, collaborate with talented colleagues, and make a meaningful impact through work that matters.

Find out more about our Agricultural Solutions team here. 

Our people are at the heart of everything, dedicated to delivering value for our customers every day.

By focusing on enabling our people today and in the future, we will ensure we have the talent and skills needed to succeed. 

United by the love of farming, we innovate, collaborate, and strive for the best solutions together, creating connections and driving success as one team. This is how we make an impact. For the love of farming, the biggest job on Earth.

Privacy statement

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact Careers.NorthAmerica@basf.com to report fraud.

Equal employment opportunities

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Applicants must be currently authorized to work in the United States on a full-time basis.