Industry Sales Specialist - Metalworking Fluids (BASF-Chemetall)

Now Hiring! Industry Sales Specialist - Metalworking Fluids (ECT-Chemetall)

Come create chemistry with us!

BASF/Chemetall, is the Surface Treatment global business unit of BASF’s Coatings division, operating under the Chemetall brand, and a leading supplier of applied surface treatments worldwide. At BASF/Chemetall, we develop and manufacture tailor-made technology and system solutions for applied surface technology. Our products protect metals from corrosion, facilitate forming and treatment, prepare parts optimally for the painting process and ensure excellent coating adhesion. Our technologies and products are used in a variety of industries and end markets such as automotive, aerospace, aluminum finishing and metal forming.  

The chemical treatment of metal surfaces is BASF/Chemetall core competence. The focus of our worldwide activities is on the development and implementation of customized technology and system solutions for surface treatment.

We are looking for a Industry Sales Specialist-Metalworking Fluids to join our Sales team; this is a remote position that covers North America.  This individual can be based in the U.S., Canada, or Mexico; however, near an international airport.

The Industry Sales Specialist-Metal Working Fluids (MWF) will cover N.A. and be responsible for growing sales by proving the whole array of MWF products as systematic up/cross-selling.

As a Industry Sales Specialist - Metalworking Fluids (ECT-Chemetall), you create chemistry by...

Customer Development & Sales Leadership
•    Lead customer development strategy in collaboration with the Key Industry Sales Manager, including account segmentation, target setting, and multi-site growth planning.
•    Own and support sales forecasting and pipeline accuracy by partnering with local sales teams and actively managing opportunities in Salesforce.
•    Proactively identify, qualify, and advance up-sell and cross-sell opportunities across complex, multi-location customer organizations using data-driven account insights.
•    Prospect and introduce new products and solutions 
•    Monitor competitive activity, pricing, and solution positioning; develop and execute competitive response strategies.

Account & Relationship Management Objectives
•    Support the negotiation, structuring, and closing of complex sales agreements with strategic and multi-site accounts, 
•    Own and coordinate commercial and technical approval processes, ensuring timely decision-making and seamless execution across internal stakeholders.
•    Act as the primary strategic liaison between assigned accounts and all Chemetall functions, 
•    Develop and sustain executive-level relationships with key customer decision-makers, influencers, and site leaders 
•    Identify and support key customer business reviews to assess performance and  align on strategic priorities.

Other Accountabilities and Administrative
•    Advise regional sales team on account(s) activities.
•    Share market insights and trends with Regional Marketing management.
•    Provides input into segment strategy.

If you have...

• Bachelor’s degree in chemical engineering, chemistry, engineering, or business administration is preferred.
• Experience in Metal Working Fluids is required.
• High level of efficiency in sales process. 
• Project management skills.
• Demonstrated business acumen.
• Sales acumen (account & relationship management, value-based selling, etc.)
• Customer focus
• Organizational awareness
• Strong written and oral communication skills.
• Strong collaboration mindset.
• Flexibility and ability to travel up to 50%, 25% overnight travel.

Create your own chemistry with you@BASF

Adding value to our customers begins with adding value to you. you@BASF is the suite of benefits, perks, programs and unique opportunities we offer to support you – the whole you – in all stages of your life and career. With you@BASF, you create your own chemistry.

The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success. Working for a large, global organization, you’ll have a chance to grow professionally and personally, expand your network and build a rewarding and dynamic career.  We also provide engaging learning and development opportunities to help you make the most of your talents and your role.

About us

As the world’s leading chemical company, we have been finding solutions for your everyday needs and addressing the most complex economic, environmental, and sustainability challenges for more than 150 years!

We constantly strive to become an even better workplace. As a result of our commitment to our employees, BASF has earned various awards, including being recognized by Mediacorp in 2025 as one of Canada's Top Employers for eleventh consecutive year, one of the Greater Toronto Area's Top Employers for the twelfth year in a row, and twice being named one of Canada's Top Employers for Young People and Best Diversity Employers.

We provide a fulfilling work environment with a strong emphasis on the physical and psychological safety of our employees and the communities we operate in. We are always working to form the best team with an emphasis on diversity, equity, and inclusion and through lifelong learning and development.

Belong to Something Bigger. #belongatBASF

Privacy Statement

BASF takes security & data privacy very seriously. We will never request personal or financial information of any kind via either text message or direct message on any social media platform or job board. Furthermore, we will never offer a candidate a position and request a cheque for equipment or any other type of payment during the job application process. If you have experienced any of the above, please contact myhr@basf.com to report fraud.

Pay Transparency

BASF is committed to pay transparency practices. The competitive Pay Range for this role is $120,000-$160,000 CAD. Actual pay will be determined based on education, certifications, experience, and other job-related factors permitted by law. 

Inclusion and Equal Opportunity Employment

BASF is dedicated to creating a diverse and inclusive workplace where our employees can be their authentic selves. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, place of origin, ethnic origin, colour, religion/creed, sex/pregnancy, marital status, family status, disability status, sexual orientation, gender identity or expression, or any other characteristic protected by law. 

We seek to make our recruitment process accessible for applicants with disabilities. If you require accommodations or support throughout the recruitment process, please contact Careers.NorthAmerica@basf.com with the subject line “Recruitment Accommodation Request”.