Head of Global Marketing


LOCATION


COMPANY


JOB FIELD


JOB TYPE


JOB ID

LOCATION


COMPANY


JOB FIELD


JOB TYPE


JOB ID

Now hiring! Head of Global Marketing

 

Houston, TX (Hybrid)

Relocation Assistance is offered

 

We are looking for a Head of Global Marketing to join our Performance Chemicals team in Houston, TX.

 

Come create chemistry with us!

 

As an innovative partner, BASF’s Performance Chemicals division offers chemicals for various customer industries, such as plastics, automotive, refining, lubricants, oilfield and mining. Our highly qualified and experienced team with outstanding market knowledge as well as our innovation platform and application know-how ensure our technological competence to provide excellent solutions to our customers. 

 

The Head of Global Marketing leads the development and execution of the global marketing strategy for Lubricant Components, ensuring deep market and competitive insights are translated into clear positioning, consistent value propositions, and effective go‑to‑market execution across all regions. This role oversees a global marketing organization and partners closely with Global Product Management, Sales, Technical Service, and R&D to drive sustainable growth and profitability for the lubricant components business.

 

As a Head of Global Marketing, you create chemistry by...

 

  • Developing and implementing the global marketing strategy in alignment with business objectives
  • Defining and owning global positioning, value propositions, and messaging across product lines and customer segments.
  • Ensuring effective planning and execution of global marketing campaigns and product launches.
  • Providing marketing input to support pricing narratives, sales enablement, and customer communication.
  • Monitoring market trends, customer needs, competitive landscape, and regulatory developments and translating market and customer insights into actionable marketing initiatives, strategic projects and clear differentiation.
  • Driving sustainability offerings and value proposition for lubricant components
  • Leading, developing, and managing the global marketing with 3 direct reports.
  • Fostering a high-performance culture with focus on collaboration, accountability, and continuous development.

If you...

 

  • Possess a Master’s degree in Business Administration, Marketing, or a related field.
  • Hold several years of experience in global marketing leadership roles.
  • Demonstrate a proven track record in developing and executing global marketing and go‑to‑market strategies.
  • Exhibit strong understanding of value proposition development, marketing effectiveness, and commercial excellence.
  • Bring experience in chemicals, lubricants, automotive, or related industries (preferred).
  • Show strong stakeholder management capabilities with the ability to influence senior leadership.
  • Display strategic and analytical thinking paired with a customer‑centric mindset and strong leadership skills.
  • Demonstrate clear and effective communication and the ability to translate strategy into operational execution.

Create your own chemistry with you@BASF

 

At BASF, you will have the chance to do meaningful work towards building a more sustainable future. In addition to competitive compensation and benefits, BASF provides you with access to a wide range of elements to help you be your best. It’s what we call you@BASF. We are committed to providing benefits, programs, and opportunities that support our employees’ overall well-being, personal growth, and a safe, collaborative, and inclusive work environment.

Just some of the many benefits we offer include:

  • Flexible work arrangements whenever possible
  • Highly competitive retirement savings plan with company match and investment options
  • Well-being programs that include comprehensive mental health support for you and your household family members
  • Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
  • Back-up child and elder care with discount programs for families of all ages and stages
  • Mentoring and career development opportunities that allow you to share, learn, and thrive
  • Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
  • Employee crisis support for when the unexpected happens
  • Access to our BASF wine cellar, employee discounts, and much more!

About us

 

As one of the largest chemical companies in North America we have been finding solutions for your everyday needs and addressing the most complex economic, environmental, and sustainability challenges for more than 150 years!

At BASF we empower our employees with the tools, guidance and opportunities they need to advance and succeed in work and life. Giving you the support you need to be your best and fulfill your personal ambitions is what helps us create chemistry. After all, our success is linked to yours. Whatever path you envision, BASF is a great place to build a rewarding, successful career.

Belong to Something Bigger. #belongatBASF

Privacy statement

 

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact Careers.NorthAmerica@basf.com to report fraud.

Equal employment opportunities

 

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Applicants must be currently authorized to work in the United States on a full-time basis.

A unique total offer: you@BASF


At BASF you get more than just compensation. Our total offer includes a wide range of elements you need to be your best in every stage of your life. That’s what we call you@BASF. Click here to learn more.


At BASF, we believe that people are the key to our long-term success and that talent is in everyone.
We thrive on giving you the support you need to be your best and fulfil personal ambitions…that’s how we create chemistry. #belongatBASF

About BASF

Find out what BASF has to offer as an employer and why you should join our team.

Your application

Here you find anything you need to know about your application and the application process.

Contact us

You have questions about your application or on how to apply in Europe? The BASF Talent Acquisition Europe team is glad to assist you.

Please note that we do not return paper applications including folders. Please submit copies only and no original documents.

Please note that we do not return paper applications including folders. Please submit copies only and no original documents.

Houston, TX, US, 77079

BASF Corporation
Marketing & Sales
Permanent
133691
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Nearest Major Market: Houston