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Sales Lead - Oxo Alcohols & Plasticizers
CPL sales
- Develop lasting customer relationships to identify business trends in and beyond the customer scope or respective portfolio.
- Apply the overall sales process, aiming to meet or exceed sales targets.
- Provide accurate sales forecast, supporting efficient planning of products and services.
- Identify customer requirements and offer solutions (service packages) accordingly.
- Negotiate and close deals or contracts with customers and provide operational guidance and support to the relevant functional departments to ensure implementation.
- Identify and attract new customers, pursue new applications, and interact with corresponding process and product developers of the potential customers, leading to profitable future business.
- Conduct customer-specific concepts and strategies and align them with marketing and management.
- Continuously increase market intelligence and update customer and competitor data. Distributor Management (Account Management)
- Distributor Management - Train, motivate, monitor and engage assigned distributors/agents to achieve business results as per plan. Utilize distributor/agents’ operations to increase BASF's competitiveness in the market.
- Regular market mapping for CPL business in India, by calling/visiting prospective customers, traders and distributors, to understand market movement, competition & demand / supply development in India.
- Identify opportunities available in the market & move volumes with our key accounts.
CPR sales & Business development
- Service existing B2B customers in India for the CPR product portfolio in end user applications such as medical plastics, toys, artificial leather, home care furnishings etc.
- Identify new customers and applications to maintain healthy pipeline of new business.
- Diversify customer base to ensure sustainable and healthy business development of CPR in the subregion.
- Manage the complete sales cycle with the customer.
- Monitor competition by gathering market information on pricing, products, new product development, business models.
- Influence end-user specifications to accelerate approval for products, emphasizing technical advantage over competitor products and developing sales strategies and tactical plans to achieve sales targets, and deliver premium over phthalates & competitor products.
- Optimize inventories and achieve DIV, OIV targets for merchandising business.
- Lead advocacy efforts with external stakeholders & influencers to grow the non-phthalate market.
- Consistently maintain high level of accuracy in providing monthly forecasts for India and regularly following up with CSO’s to act as a bridge between them to oversee delivery of forecasts.
- To keep abreast of best practices and maintaining professional and technical knowledge by attending educational workshops & conferences, reviewing publications & establishing professional networks.
Key Account Management (CPL & CPR)
- Take ownership of the account, including the development and execution of the account strategy and ensure alignment with corporate key account strategy.
- Develop and maintain long term business relationships
- Serve as a liaison between account and BASF departments to provide ongoing support and ensure customer satisfaction.
Minimum Education and Qualification Required for the Position
- Education: Chemical Engineering, min B. Tech / equivalent
- Working Experience: min 5 ~ 8 years in the chemical industry
- Professional Knowledge: B2B sales, commodities/specialties market dynamics
A unique total offer: you@BASF
At BASF you get more than just compensation. Our total offer includes a wide range of elements you need to be your best in every stage of your life. That’s what we call you@BASF. Click here to learn more.
A unique total offer: you@BASF
At BASF you get more than just compensation. Our total offer includes a wide range of elements you need to be your best in every stage of your life. That’s what we call you@BASF. Click here to learn more.
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Working at BASF: We connect to create chemistry
We are proud of strong history of innovation, which has helped make us who we are today – the world's leading chemical company. Every day, our global team of over 120,000 individuals work together to turn visions for sustainable solutions into reality by connecting with one another and sharing our knowledge.
The right people are crucial for our sustainable success. We aim to form the best team by bringing together people with unique backgrounds, experiences and points of view. Our differences make us stronger and more vibrant. And an open, creative and supportive work environment inspires us to achieve exceptional results.
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Your application
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Contact us
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Mumbai, MH, IN