产品管理经理

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职业领域: 产品管理
地点: Shanghai, CN, 200000
公司: BASF Asia Pacific
职位种类: 职业人士
职位编号: ZH_CN_34357

作為領先的化工公司,我們組建最佳團隊,為客戶提供智能解決方案,追求可持續發展的未來。公司的成功依賴於我們員工的全情投入,我們鼓勵員工發展所長,並肯定其成果。對您來說,這意味著多樣的工作崗位,令人興奮的學習機會和職業發展。

包容多元化是巴斯夫实现业务成功和创造员工福祉的一个关键要素。在巴斯夫,我们鼓励发展包容文化,不论背景、经验和能力对员工一视同仁,从而提升创造力、积极性和团队绩效。

加入我们的团队,与超过110,000多名同事共同汇聚思想。

说明

BASF has been a committed partner to Greater China since 1885. With larger production sites in Shanghai, Nanjing and Chongqing, BASF is a major foreign investor in the country’s chemical industry, and operates the Innovation Campus Shanghai, a global and regional research and development hub. BASF posted sales of over €7.3 billion in 2018 to customers in Greater China and employed 9,317 people as of the end of that year. For further information, please visit www.basf.com/cn/en

Objectives:
  • To support the development and to implement strategies for respective product groups in Asia Pacific
  • To drive business growth by adding value according to regional targets and strategies
  • To support the country sales teams to achieve the set targets in-line with SBU strategies
  • Main Tasks:
  • Drive sales of standard polymer
  • Jointly develop and implement product strategies with Marketing
  • Define price limits, considering competitive environment and value proposition, and approve below limit prices
  • Allocate volumes per channel in times of shortages based on defined criteria
  • Decide on product portfolio in collaboration with Industry Marketing, take decisions on portfolio streamlining and extensions
  • Benchmarking & competitor monitoring in order to continuously improve product portfolio & services as well as production footprint
  • Analyze raw material markets and supply/demand balances in order to define optimal pricing and to identify investment opportunities
  • Coordinate operational budget, aligned with strategic targets and leveraging on mid-term growth opportunities
  • Maximize CM1 by minimizing variable cost and by defining optimal pricing guidelines and help to minimize local manufacturing fixed cost
  • Maximize utilization of assets by identifying business potentials together with Sales, Industry Marketing
  • Coordinate product transfers / localization to Asian production sites
  • With close communication with the procurement / suppliers, secure raw material supply for the responsible asset
  • Requirements:
    • Education: Degree in Business Administration or Chemistry
    • Working Experience: Minimum 10 years in Marketing, Sales or related function
    • Adaptability to multicultural environment
    • Customer focus
    • Able to identify and exploit business opportunities

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